Aspen Skiers
Nicholas
New
A good travel poster works a little like a window. Lemons from the Amalfi Coast, striped beach huts in Sorrento, a red cable car high above St. Moritz: one glance and you are back on that terrace, or already planning the next trip. It is the easiest kind of art to fall for, because the motif comes with a memory attached, or a promise. Here is how we would choose one, starting on the Mediterranean coast, and how to pair two destinations, turn a holiday into a wall and pick the size and frame that make it look like a souvenir with taste.
In short
A really good travel poster is rarely about the most famous view. It is about yours. Before you choose, think about the place you would actually like to see every morning.
The place you fell for. The honeymoon, the first trip together, the summer you learned to dive. A poster keeps the feeling long after the tan has faded.
The one you keep going back to. The family’s summer town, the ski resort you return to every February. Hang it where you start the day, and the next trip is always on the horizon.
The trip you are still dreaming of. A wish list on the wall: Bali, Bangkok, the Greek islands. It works as a promise as much as a decoration.
Where your story starts. A hometown, or the city your grandparents came from. Some of the most personal posters are of places nobody else would think to frame.
The Mediterranean is where most dream trips begin, and it travels well to a northern winter. Lemons, sea blue and sun-faded pastels bring light to a room even in January.
Italy, coast to coast. Lemon groves and cliff-top villages around the Bay of Naples and the Amalfi Coast: Sorrento, Positano and Procida, the pastel island in the bay. Further north, Portofino on the Ligurian Riviera, and on the other side of the boot, Polignano a Mare, perched on the cliffs of Puglia.
The Côte d’Azur. Saint-Tropez in flowers, a summer night in Nice, and Antibes as the painter Henri-Edmond Cross saw it.
Spain and the islands. Marbella and Alicante in oranges and cherries, Mallorca in sun-faded pink, and Santorini with its white steps down to the sea.



The place is the first choice. The second is how you want to see it.
The classic travel poster. Flat color, big lettering and one bold image, like the posters that once sold tickets for trains, ships and airplanes. Graphic, cheerful and our most retro choice. For more of that era, see our guide to vintage and retro wall art.
Photography. The closest thing to looking out of a window. A sunlit village street or the waves at Positano feel calm and real, and suit a bedroom or a dining area. Our photography guide has more on choosing a photo.
Painting. The Riviera as the painters saw it: Antibes in small, shimmering strokes of color, or the coast at Monaco by Claude Monet. Softer and timeless, and lovely in a home that mixes old and new. More in our guide to famous art prints.
Cities you miss. Copenhagen, Paris, Stockholm, New York or Los Angeles: a city poster brings back a whole weekend, from the long walks to the late dinners. We have more than 110 city posters, illustrated and photographed.
Snow and mountains. Aspen, St. Moritz, Chamonix, Verbier and Mont Blanc. Ski posters are made for the darker half of the year: hang one in November and it keeps the mood until spring.
Further away. Bangkok at sunset, Halong Bay in Vietnam, the beaches of Bali and Hawaii. Warm colors and wide horizons for anyone who mostly travels in their head.
Twelve destinations to start from, region by region. Every one of them comes in both 11.8x15.7 in and 19.7x27.6 in, and you will find the rest in our travel posters.
Lemons from Sorrento, white houses on the cliffs of Puglia and the pastel harbor of Procida.
A summer night in Nice, Mallorca in sun-faded pink and a Santorini terrace above the sea.
A red cable car, a peak at sunset and an alpine lake as still as glass.
Bangkok at dusk, a bright bird from South America and Marrakech under the palms.
Two destinations side by side tell more of a story than one. A few ways to pair them:
Two stops on the same trip. Sorrento and Positano, or Nice and Antibes. Together they read like a travel diary.
Summer and winter. A beach poster and a ski poster in the same frames: the year in two pictures.
Yours and mine. Where each of you comes from, or where you met and where you live now. A lovely gift for a couple, too.
One series, two places. Sorrento, Marbella, Portofino and Saint-Tropez come from the same illustrated series, so any two of them make a calm, matching pair.
Keep the frames and sizes alike, leave 2–3 in between them and let them share at least one color. Our guide to poster pairs has more, and for three or more, see our gallery wall ideas.
A travel poster becomes personal the moment the trip itself moves in around it.
Bring the souvenirs. A ceramic bowl from the market, a stack of postcards, a shell from the beach: set them out on the sideboard or shelf below the poster.
Add a photo of your own. Lean the poster on a shelf with a small framed snapshot in front. It is the most personal combination there is.
Match the room to the mood. Lemons and markets in the kitchen, a calm sea in the bedroom, a city by the front door.
Swap with the seasons. Keep the frame and change the place: the coast in summer, the mountains in winter. Here is how to swap the print and keep the frame.
Start with a place that means something to you: where you met, a place you keep going back to, or the trip you are dreaming of. Then choose the style, illustrated, photographed or painted, that suits your room.
19.7x27.6 in is our most popular size and works above most furniture; 11.8x15.7 in suits pairs, picture ledges and smaller walls. Every travel poster in our collection comes in both.
Yes. Choose two places that belong together, such as two stops on the same trip or a summer and a winter destination, and give them the same frame and size. Our guide to poster pairs shows how.
Oak for warm Mediterranean colors, white for sea and sky, and black for city photography and bold lettering. A colored frame picked from the motif adds a playful touch.
Yes. Our travel collection includes vintage-style posters with flat color and big lettering, from Aspen and St. Moritz to Mallorca, Bali and Bangkok.
Where you will see it every day: above the sofa or the dining table, by the front door or opposite the bed. Kitchens love lemons and markets; bedrooms suit a calm sea.
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